It's very interesting the way in which technology has impacted the presentation and representation of art. Robert Lepage and Ex Machina were also aware of the emotional change that occurrs while embracing multimedia devices within representation. Each tool is a certain catalyst which builds upon the other. Multimedia nowadays is seen everywhere including the Internet, cell phones, televisions, advertisemints, billboards. Everything is advancing and with many people viewing the "medium as the message" it really interacts with the question, "what is art?" and "why is this art?" Michael Rush's article provides examples of this: "Robert Lepage (and his Montreal-based company Ex Machina) and La Fura dels Baus, founded in Barcelona in 1979, who grew from garage/punk performances to extravaganzas like Faust Version 3.0, which toured internationally this past spring. Media madness in the form of bloodied bodies and hell-fire projected onto huge screens, and actors swinging from the ceiling or floating through the air in water-filled, mechanized "wombs" made Goethe's tale of the sorry pact between a man and the devil all too graphic." Whether it's in plain view or behind the scenes interlocked with source code and binary there is a hidden digital message encoded within everything. The idea of natural is beginning to become a thing of the past as some type of technology is always going to be adding its digital stamp. 
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